<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0" encoding="UTF-8" xmlns:dc="http://purl.org/dc/elements/1.1/" xmlns:sy="http://purl.org/rss/1.0/modules/syndication/" xmlns:admin="http://webns.net/mvcb/" xmlns:atom="http://www.w3.org/2005/Atom/" xmlns:rdf="http://www.w3.org/1999/02/22-rdf-syntax-ns#" xmlns:content="http://purl.org/rss/1.0/modules/content/" xmlns:googleplay="http://www.google.com/schemas/play-podcasts/1.0" xmlns:itunes="http://www.itunes.com/dtds/podcast-1.0.dtd" xmlns:fireside="http://fireside.fm/modules/rss/fireside">
  <channel>
    <fireside:hostname>web02.fireside.fm</fireside:hostname>
    <fireside:genDate>Sun, 15 Mar 2026 21:18:48 -0500</fireside:genDate>
    <generator>Fireside (https://fireside.fm)</generator>
    <title>15 Minutes To Impact - Episodes Tagged with “Covid 19”</title>
    <link>https://fifteenminutes.fireside.fm/tags/covid-19</link>
    <pubDate>Tue, 16 Jun 2020 12:00:00 -0400</pubDate>
    <description>Fifteen minute conversations with tips and tactics to improve the effectiveness of your association's marketing efforts.
</description>
    <language>en-us</language>
    <itunes:type>episodic</itunes:type>
    <itunes:subtitle>The podcast that gets right to the point on association marketing.</itunes:subtitle>
    <itunes:author>Melanie Marcotte</itunes:author>
    <itunes:summary>Fifteen minute conversations with tips and tactics to improve the effectiveness of your association's marketing efforts.
</itunes:summary>
    <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/3/3a8d4d4d-015b-4443-8ef9-e4029666bdc3/cover.jpg?v=3"/>
    <itunes:explicit>no</itunes:explicit>
    <itunes:owner>
      <itunes:name>Melanie Marcotte</itunes:name>
      <itunes:email>mmarcotte@marketinggeneral.com</itunes:email>
    </itunes:owner>
<itunes:category text="Business">
  <itunes:category text="Marketing"/>
</itunes:category>
<itunes:category text="Business">
  <itunes:category text="Non-Profit"/>
</itunes:category>
<itunes:category text="Business"/>
<item>
  <title>Episode 8: What We Can Learn From Past Crises</title>
  <link>https://fifteenminutes.fireside.fm/8</link>
  <guid isPermaLink="false">7d4e4cfd-001f-4f84-9de5-646d9b816106</guid>
  <pubDate>Tue, 16 Jun 2020 12:00:00 -0400</pubDate>
  <author>Melanie Marcotte</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/3a8d4d4d-015b-4443-8ef9-e4029666bdc3/7d4e4cfd-001f-4f84-9de5-646d9b816106.mp3" length="13038996" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Melanie Marcotte</itunes:author>
  <itunes:subtitle>John talks with Tony Rossell about what we can learn from crises of the past, especially the recession of 2008 - 2009.</itunes:subtitle>
  <itunes:duration>12:17</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/3/3a8d4d4d-015b-4443-8ef9-e4029666bdc3/episodes/7/7d4e4cfd-001f-4f84-9de5-646d9b816106/cover.jpg?v=1"/>
  <description>John talks with Tony Rossell about what we can learn from crises of the past, especially the recession of 2008 - 2009. 
</description>
  <itunes:keywords>Associations, Membership</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>John talks with Tony Rossell about what we can learn from crises of the past, especially the recession of 2008 - 2009.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>John talks with Tony Rossell about what we can learn from crises of the past, especially the recession of 2008 - 2009.</p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 7: Research - Has there been a shift?</title>
  <link>https://fifteenminutes.fireside.fm/7</link>
  <guid isPermaLink="false">79479b69-58c3-4be8-92a0-65a86b511c90</guid>
  <pubDate>Mon, 18 May 2020 12:00:00 -0400</pubDate>
  <author>Melanie Marcotte</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/3a8d4d4d-015b-4443-8ef9-e4029666bdc3/79479b69-58c3-4be8-92a0-65a86b511c90.mp3" length="21181207" type="audio/mpeg"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Melanie Marcotte</itunes:author>
  <itunes:subtitle>John speaks with Dr. Adina Wasserman about the need for member research in the COVID-19 era.</itunes:subtitle>
  <itunes:duration>20:46</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/3/3a8d4d4d-015b-4443-8ef9-e4029666bdc3/episodes/7/79479b69-58c3-4be8-92a0-65a86b511c90/cover.jpg?v=1"/>
  <description>John speaks with Dr. Adina Wasserman about the need for member research in the COVID-19 era. 
</description>
  <itunes:keywords>Associations, Membership</itunes:keywords>
  <content:encoded>
    <![CDATA[<p>John speaks with Dr. Adina Wasserman about the need for member research in the COVID-19 era.</p>]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[<p>John speaks with Dr. Adina Wasserman about the need for member research in the COVID-19 era.</p>]]>
  </itunes:summary>
</item>
<item>
  <title>Episode 4: MGI's Advice - These Trying Times</title>
  <link>https://fifteenminutes.fireside.fm/4</link>
  <guid isPermaLink="false">3911b178-ac69-4150-bd8f-699688bf796e</guid>
  <pubDate>Mon, 23 Mar 2020 19:15:00 -0400</pubDate>
  <author>Melanie Marcotte</author>
  <enclosure url="https://aphid.fireside.fm/d/1437767933/3a8d4d4d-015b-4443-8ef9-e4029666bdc3/3911b178-ac69-4150-bd8f-699688bf796e.mp3" length="15110272" type="audio/mp3"/>
  <itunes:episodeType>full</itunes:episodeType>
  <itunes:author>Melanie Marcotte</itunes:author>
  <itunes:subtitle>John Sample and Rick Whelan discuss association marketing in the COVID-19 era.</itunes:subtitle>
  <itunes:duration>15:44</itunes:duration>
  <itunes:explicit>no</itunes:explicit>
  <itunes:image href="https://media24.fireside.fm/file/fireside-images-2024/podcasts/images/3/3a8d4d4d-015b-4443-8ef9-e4029666bdc3/episodes/3/3911b178-ac69-4150-bd8f-699688bf796e/cover.jpg?v=1"/>
  <description/>
  <itunes:keywords>Associations, Membership</itunes:keywords>
  <content:encoded>
    <![CDATA[]]>
  </content:encoded>
  <itunes:summary>
    <![CDATA[]]>
  </itunes:summary>
</item>
  </channel>
</rss>
