Melanie Marcotte
Co-Host of 15 Minutes To Impact
Melanie Marcotte has hosted two Episodes.
-
Episode 22: Wait, Telemarketing Still Works?
October 7th, 2025 | 18 mins 26 secs
Think no one answers the phone anymore? Think again. In this episode, MGI’s telemarketing expert Charity Westfall joins Melanie Marcotte and Jenna Tonsor to reveal why conversations still convert. Get the insider scoop on timing, scripting, and turning calls into connections that drive real results…all in just 15 minutes.
-
Episode 21: Unpacking the 2025 Membership Marketing Benchmarking Report
August 15th, 2025 | 20 mins 15 secs
In this episode of 15 Minutes to Impact, hosts Melanie Marcotte and Jenna Tonsor sit down with MGI Senior VP Tony Rossell to dig into the brand-new 2025 Membership Marketing Benchmarking Report (MMBR). From uncovering the biggest drivers of membership growth to cracking the code on value propositions, innovation, and reaching Gen Z and Millennials, this conversation is packed with real-world insights and data-backed strategies every association leader needs to hear. Whether you’re focused on recruitment, renewals, or rethinking your member benefits, this episode delivers actionable takeaways you can put to work today.